Subject: Formal Complaint Regarding Unprofessional Behavior by Staff Member Stella at [Location] Apple Store

Dear District Manager,

I am writing to formally express my profound disappointment and dissatisfaction with the level of customer service I received during my recent visit to the Apple Store located at [Location], specifically regarding the behavior of a staff member named Stella. As a long-standing customer of Apple, it is with regret that I find myself in a position where I feel compelled to address an issue that starkly contrasts with the high standards of customer care I have come to expect from your brand.

On [Date], I visited the aforementioned store with the intent of seeking assistance for my [Specific Product/Service Issue]. Upon my arrival, I was greeted by Stella. From the outset, her demeanor was markedly indifferent and dismissive, which was both surprising and unwelcome given Apple's reputation for exceptional customer service.

As an elderly customer, I am fully aware that the technological landscape is ever-evolving, and thus, I approached Stella with a genuine desire to learn and understand how to resolve my issue. However, Stella's response to my inquiries was not only unhelpful but also conveyed a sense of arrogance and impatience. It appeared as though my lack of technical savvy was viewed as an inconvenience rather than an opportunity to educate and assist.

Throughout our interaction, Stella's attitude remained aloof; her explanations were terse and conveyed in a manner that seemed designed more to end the conversation than to provide any real assistance. When I expressed confusion or sought further clarification, her responses bordered on condescending, leaving me feeling belittled and embarrassed in front of other customers and staff.

This experience was disheartening and stands in stark contrast to the inclusive, customer-focused values that I believed Apple to embody. It is distressing to think that elderly customers, who may require additional patience and understanding, are met with such an arrogant and indifferent attitude. This not only undermines the trust and loyalty that customers place in Apple but also detracts from the inclusive community that Apple purports to support.

Given the circumstances, I am seeking a formal apology from Stella and the Apple Store for the manner in which I was treated. Moreover, I believe this incident highlights a need for further training and awareness among your staff regarding the importance of empathy, patience, and respectful communication, especially towards elderly customers who might not possess the same level of technological proficiency as other segments of your customer base.

I trust that you will take this complaint seriously and take appropriate measures to ensure that no other customer experiences a similar level of service. I am hopeful that by bringing this issue to your attention, it can be addressed constructively, allowing Apple to continue to be a brand that prides itself on excellence in customer service and inclusivity.

Thank you for your time and understanding. I look forward to your prompt response and resolution to this matter.

Sincerely,

[Your Name]
[Your Contact Information]
[Details of Visit: Date, Time, Location]